WPForms Review 2021: A Behind the Scenes Look at the WordPress Plugin

Dec 30, 2020Resources, Video Tutorials

WPForms Review 2021: A Behind the Scenes Look at the WordPress Plugin

by | Dec 30, 2020 | Resources, Video Tutorials

This post contains affiliate links, meaning I get a commission if you decide to make a purchase through my links, at no cost to you. For more information, see my disclosure here. Thanks!

There's so much more your site can be than a simple static site on the Internet. Imagine adding dynamic forms that can add to your visitor's experience while providing them engagement with your site. Forms make your site interactive, pulling passive visitors in and turning them into engaged customers. WPForms is one of the most feature-rich WordPress form builders with so many features to turn your site into a lead generation machine.

The Many Features of WPForms

WPForms is a drag-and-drop WordPress form builder with many features built specifically for marketers.

  • WPForms features prebuilt form templates to help you get a head start on your forms without coding them from scratch.
  • WPForms uses a drag-and-drop framework with easy to build forms. Simply click which elements you want and maneuver them into place. And the forms you create will all be mobile responsive to adjust to mobile phones, tablets and desktop computers.
  • Multipage forms make it easier to get multiple pages of information from your users with the least friction possible. They are great for user surveys and contests where you want to know more about the user that can fit on a single page.
  • You can allow users to upload files with their submissions and create new user registrations on form submission. Coupled with WPForms‘ subscription features, you could roll out a member system with minimal effort. This will allow you to sell recurring classes and other membership packages without a membership plugin.
  • PayPal and Stripe add-ons are available to collect payments and donations. Authorize.Net is also available for those who need a dedicated merchant account along with a payment processor.
  • Multiple email provider integrations are provided by WPForms. The plugin has an agreement with Constant Contact, so you'll see their integration featured. Aweber, MailChimp, GetResponse, Campaign Monitor, Active Campaign, Drip, Sendinblue, and Salesforce add-ons are also available to integrate your preferred email and CRM systems. Constant Contact is the only email newsletter integration available on the lite WPForms plan. The rest will require a paid upgrade.
  • The Zapier add-on is available to connect your WPForms with the thousands of other integrations that Zapier opens your business up to.
  • The post submission add-on allows users to become a guest blog poster on your website. Combine with the PayPal or Stripe add-ons, and you have an excellent way to make money with your blog charging for guest posts.
  • Use the surveys and polls add on to interact with your customers and get their opinions. The form locker add-on is available to block your WPForms to restrict access according to permissions.
  • The form pages add-on allows you to create distraction-free landing pages from your forms. This is a sure way to boost your form conversions. A built-in landing page builder makes setting up marketing campaigns so much easier. Once you have your sign-up form ready, you'll automatically have the landing page ready to go with it that you can promote using social media or paid traffic.
  • The user journey add-on allows you to see which pages and posts your potential customers visited before submitting their form. This is another example where WPForms focuses more on marketing features that the other WordPress form providers do not offer.

Getting Started With WPForms Is Easy!

To start with WPForms, you'll give your form a name and then select a template. For example, the most common form is a contact form that can be chosen from the template list. WPForms will automatically create a basic contact form from a template that includes:

  • Name
  • Email
  • A comment or message

After you create the form, you simply grab the shortcode to embed it anywhere on your website. For example, if you're using Gutenberg, you can use a Gutenberg Block and select your desired form from the WPForms block.

WPForms Doesn't Shine Until You Add the Paid Features

WPForms is available to download in a free lite version. However, you'll soon see why you'll want to upgrade to get the full feature set of this form plugin. WP forms lite has a very limited field selection: text, multiple-choice, checkboxes, name and email are the only features included in the lite version of the plugin.

The premium features target those who are actively marketing their blog and using their blogs to make money. They're ideally suited to the solo or one man/one woman marketing team just looking to launch their product or idea. It makes sense that these added features from the premium version of WPForms are targeted towards marketing. Whether it's collecting money, adding users to an email list or polling analytics to see where your customers are in their journey, these are all features that are going to end up making you money. As such, the WPForms premium version is ideal for those looking to make money with their blogs.

Conversational Forms Will Blow Your Mind!

The conversational forms feature of WPForms makes your WordPress forms give your WordPress forms a human element. We've all seen examples of forms where they just dump a whole bunch of questions at once. Who wants to feel like there back in high school taking a multiple-choice exam? The conversational form guides users a few questions at a time and simulates a face-to-face conversation. The design structure of the conversational form boosts your form completion rate and engagement. It could be the difference between your forms getting filled out or not. It was an excellent idea for WP forms to include this feature with their plugin, and you'll need to upgrade to one of the Pro plans to use the conversational add-on.

Is WPForms Worth It?

WPForms is from the team at Awesome Motive who are most famous for the Optin Monster lead generation plugin (their Monster Insights WordPress plugin can also integrate with WPForms to enable rich form data such as impressions and conversions). It makes sense that WPForms comes from a company known to emphasize lead generation. This is a WordPress forms plugin built for marketers looking to grow their business. WPForms is one of the most natural feeling form plugins we've ever tested. It's simply a joy to use and gives you the confidence needed to create forms that will attract your ideal customers.

Get started with WPforms through my affiliate link.

This post contains affiliate links, meaning I get a commission if you decide to make a purchase through my links, at no cost to you. For more information, see my disclosure here. Thanks!

There's so much more your site can be than a simple static site on the Internet. Imagine adding dynamic forms that can add to your visitor's experience while providing them engagement with your site. Forms make your site interactive, pulling passive visitors in and turning them into engaged customers. WPForms is one of the most feature-rich WordPress form builders with so many features to turn your site into a lead generation machine.

The Many Features of WPForms

WPForms is a drag-and-drop WordPress form builder with many features built specifically for marketers.

  • WPForms features prebuilt form templates to help you get a head start on your forms without coding them from scratch.
  • WPForms uses a drag-and-drop framework with easy to build forms. Simply click which elements you want and maneuver them into place. And the forms you create will all be mobile responsive to adjust to mobile phones, tablets and desktop computers.
  • Multipage forms make it easier to get multiple pages of information from your users with the least friction possible. They are great for user surveys and contests where you want to know more about the user that can fit on a single page.
  • You can allow users to upload files with their submissions and create new user registrations on form submission. Coupled with WPForms‘ subscription features, you could roll out a member system with minimal effort. This will allow you to sell recurring classes and other membership packages without a membership plugin.
  • PayPal and Stripe add-ons are available to collect payments and donations. Authorize.Net is also available for those who need a dedicated merchant account along with a payment processor.
  • Multiple email provider integrations are provided by WPForms. The plugin has an agreement with Constant Contact, so you'll see their integration featured. Aweber, MailChimp, GetResponse, Campaign Monitor, Active Campaign, Drip, Sendinblue, and Salesforce add-ons are also available to integrate your preferred email and CRM systems. Constant Contact is the only email newsletter integration available on the lite WPForms plan. The rest will require a paid upgrade.
  • The Zapier add-on is available to connect your WPForms with the thousands of other integrations that Zapier opens your business up to.
  • The post submission add-on allows users to become a guest blog poster on your website. Combine with the PayPal or Stripe add-ons, and you have an excellent way to make money with your blog charging for guest posts.
  • Use the surveys and polls add on to interact with your customers and get their opinions. The form locker add-on is available to block your WPForms to restrict access according to permissions.
  • The form pages add-on allows you to create distraction-free landing pages from your forms. This is a sure way to boost your form conversions. A built-in landing page builder makes setting up marketing campaigns so much easier. Once you have your sign-up form ready, you'll automatically have the landing page ready to go with it that you can promote using social media or paid traffic.
  • The user journey add-on allows you to see which pages and posts your potential customers visited before submitting their form. This is another example where WPForms focuses more on marketing features that the other WordPress form providers do not offer.

Getting Started With WPForms Is Easy!

To start with WPForms, you'll give your form a name and then select a template. For example, the most common form is a contact form that can be chosen from the template list. WPForms will automatically create a basic contact form from a template that includes:

  • Name
  • Email
  • A comment or message

After you create the form, you simply grab the shortcode to embed it anywhere on your website. For example, if you're using Gutenberg, you can use a Gutenberg Block and select your desired form from the WPForms block.

WPForms Doesn't Shine Until You Add the Paid Features

WPForms is available to download in a free lite version. However, you'll soon see why you'll want to upgrade to get the full feature set of this form plugin. WP forms lite has a very limited field selection: text, multiple-choice, checkboxes, name and email are the only features included in the lite version of the plugin.

The premium features target those who are actively marketing their blog and using their blogs to make money. They're ideally suited to the solo or one man/one woman marketing team just looking to launch their product or idea. It makes sense that these added features from the premium version of WPForms are targeted towards marketing. Whether it's collecting money, adding users to an email list or polling analytics to see where your customers are in their journey, these are all features that are going to end up making you money. As such, the WPForms premium version is ideal for those looking to make money with their blogs.

Conversational Forms Will Blow Your Mind!

The conversational forms feature of WPForms makes your WordPress forms give your WordPress forms a human element. We've all seen examples of forms where they just dump a whole bunch of questions at once. Who wants to feel like there back in high school taking a multiple-choice exam? The conversational form guides users a few questions at a time and simulates a face-to-face conversation. The design structure of the conversational form boosts your form completion rate and engagement. It could be the difference between your forms getting filled out or not. It was an excellent idea for WP forms to include this feature with their plugin, and you'll need to upgrade to one of the Pro plans to use the conversational add-on.

Is WPForms Worth It?

WPForms is from the team at Awesome Motive who are most famous for the Optin Monster lead generation plugin (their Monster Insights WordPress plugin can also integrate with WPForms to enable rich form data such as impressions and conversions). It makes sense that WPForms comes from a company known to emphasize lead generation. This is a WordPress forms plugin built for marketers looking to grow their business. WPForms is one of the most natural feeling form plugins we've ever tested. It's simply a joy to use and gives you the confidence needed to create forms that will attract your ideal customers.

Get started with WPforms through my affiliate link.

Written by Ben Cummings

Written by Ben Cummings

Cofounder of Sage Wave Media

Ben is a professional blogger who holds an MBA with a specialization in Entrepreneurship. He enjoys teaching, blogging, startups, a hoppy IPA, and college basketball. Whenever he's not blogging, you can find him cruising around sunny San Diego with his amazing family.

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