003: Top Digital Marketing Resources for WordPress Bloggers

by | Jan 14, 2017 | Podcasts

The Blog With Ben Podcast: Episode 003

Welcome to episode number three of the Blog With Ben Podcast!

This is a podcast where I talk with bloggers and entrepreneurs to discover how they build, grow, and monetize their blogs and online business ventures.

I’m your host, Ben Cummings, and today’s episode is part two of a three-part series. In this episode, I break down my digital platform and pull back the curtain on the digital marketing resources I use on blogwithben.com.

You’ll learn how to start a blog the right way, and get an inside look at the WordPress plugins that have brought me success online.

This podcast’s format is typically an interview with another blogger, but today is going to be a solo show. I’m actually in the process of recording a few other episodes, so it’s just going to be me.

I thought this would be a good opportunity to talk a little bit about blogwithben.com and specifically focus on how I structure my blog, what resources I use, and how I’ve been generating revenue online.

The main reason I wanted to do this episode is because I wanted to break down what I personally use as my digital platform, and pull back the curtain on my online business model, so that you could see what’s been working for me and then implement those strategies within your blog.

Some Topics I Cover:

  • The premium WordPress theme I used to build blogwithben.com. [2:46]
  • Why do I recommend that theme? [4:19]
  • The importance of emal marketing. [6:39]
  • Why I switched my email marketing sofware? [7:17]
  • Lead generation and the importance of opt-in forms. [9:16]
  • The two most effective opt-in form plugins for growing your email list. [10:40]
  • The specific WordPress plugins I use on my blog. [12:53]
  • My top pick for a plugin that boosts your SEO and pagerank. [13:46]
  • My social sharing plugin. [15:19]
  • How to create a child theme and the importance of having one. [16:21]
  • My security plugin and how it saved my blog from hackers. [19:30]
  • The importance of backing up your blog and what plugin I use to backup my database. [22:47]

If you enjoyed this episode, I’d love for you to subscribe to the podcast. I’d also love to hear your feedback. If you have a moment, please take a second to rate my show and leave an honest review. I read every single comment and your feedback ultimately helps me better serve you.

Thanks for listening!


Today’s Guest

Ben Cummings – Digital Marketing Specialist, Entrepreneur, and Creator of Blogwithben.com

  • How to build a beautiful and unique blog.
  • How to choose a premuim WordPress theme.
  • The bonus features of having a premium WordPress theme.
  • The importanc of email marketing.
  • How to generate leads and grow your email list.
  • How to effectively use opt-in forms.
  • Top digital marketing resources for 2017.
  • Growth and conversion strategies.
  • The plugins I used on blogwithben.com.


Hosted by Ben Cummings

Hosted by Ben Cummings

Founder of blogwithben.com

Ben is a Digital Marketing and CMS Specialist for Bridgepoint Education who holds an MBA with a specialization in Entrepreneurship. He enjoys teaching, blogging, startups, a hoppy IPA, and college basketball. Whenever he’s not blogging, you can find him cruising around sunny San Diego with his amazing family.


  1. Timilehin

    Very informative and helpful as always Ben, Thank you!

    I have Yoast installed and it works wonders. Still learning how to optimise its functions though, I’ll get there small small one day.

    • Ben Cummings

      You’re welcome! Thanks for listening! Check out the Yoast Knowledge Base. They have a ton of great SEO articles that will help you get the most out of the plugin. Keep up the good work! https://kb.yoast.com/


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